Ahrefs for Content Marketing

Master every stage of content marketing with AI & SEO insights

Create high-quality content that gets seen. Get AI insights, structure, and inspiration on-demand.

Operate like a top content team. With Ahrefs, one content marketer can execute with the scale and insight of a full team.

Never run out of content ideasDiscover endless content opportunities and gaps to feed your content pipeline for months to come.

Publish high-quality content, fasterTap into advanced keyword insights and streamlined workflows to speed up content creation.

Scale your creativity with AIOur AI features help you get the most out of your content, without delegating away your creativity.

Improve your content workflow at every stage

Agencies and in-house content teams rely on Ahrefs to

ideate topics,

create top-tier articles,

optimize content and

hit KPIs.

Content Ideation

Give your audience exactly what they're looking for. Get unmatched insights and endless content ideas.

28.7

Keywords filtered from 110B discovered in total

217

Countries & regions

Target evergreen keywords using present and future volume trends.

Brainstorm rare keyword ideas from one seed, with 10+ AI presets.

Slice and dice through data with 20+ filters to find valuable keywords in any niche.

Build topical authority faster. See keyword cluster ready to use. Prioritize topics at a click.

Content creation

Create high-quality content that gets seen. Get AI insights, structure, and inspiration on-demand.

Meet AI Content Helper—your trusted writing assistant.

Grade your content against top-rated competitors

Uncover gaps and improve naturally by comparing your content to what’s already ranking.

Spot and fix coverage gaps

Identify weak topics and get word-for-word suggestions to strengthen your content.

Chat with AI

Get feedback, brainstorm ideas, find weak points.

Keep creativity flowing

Stay in flow with in-line AI to rephrase, summarize, or expand your text.

Learn more →

Content Optimization

Optimize for search...and everything beyond. Scale your wins, shore up your tech, show up everywhere.

See which keywords trigger AI-generated summaries, and optimize for better visibility.

Outrank generic content with AI score as your guide to authentic writing.

Optimize for multiple search intents. Get granular traffic % of a keyword’s real search intents.

Compare SERPs side-by-side. Spot shifts in intent over time–across same or different keywords.

Content analysis and reporting

Measure your content campaigns’ success. Track robust metrics and adjust your content strategy based on hard data.

Catch content changes that matter

See how on-page edits impact organic traffic at a page or site-wide level, much like a modern Wayback Machine.

Benchmark content ROI

Measure your content’s value in ad spend dollars and compare it against the competition.

Spot top-performing writers

Group content by author portfolios. See who’s bringing in the most traffic and links, at a glance.

All content KPIs, one report

Bring traffic, backlinks, rankings, and more into one place. Automate competitor tracking and focus on insights, not busywork.

Be the brand that shows up everywhere, every time

Brand RadarTrack your brand’s performance

Compare your visibility against competitors in AI Overviews and the web
Find and fill in AI content gaps
Identify key topics and conversations that drive AI traffic

Learn more →

Content ExplorerFind top content and link prospects using SEO and social filters

Find low-competition topics
Spot link-worthy, trending content
Track competitor publishing frequency
Discover unlinked brand mentions
Uncover broken backlink opportunities
Find the best guest blogging content

Learn more →

See how Ahrefs fits into your content marketing goals

My 5 Favorite Ahrefs Use Cases for Content Marketers

17 Actionable Content Marketing Tips

Content Marketing ROI: How To Put A Value On Content

Publish high-quality content that ranks and resonates with readers. At scale.

14718 users joined Ahrefs in the last 7 days